Archive: 2009
| 09:00 |
Registration and coffee |
|---|---|
| 09:30 |
Welcome and introductionTerry Nicklin, Chairman, CIM Cambridge Branch |
| 09:35 |
A Word From Our Principal SponsorSteve Clarke, Partnership Director, Business Link |
| 09:40 |
Plenary: Introduction From The Chair and OverviewMichael Nutley, Editor-in-Chief, New Media Age |
| 10:20 |
Building Customer Value With PersonalisationMark Kelleher, Head of One to One CRM and Head of Technology, BBC |
| 10:50 |
Coffee and table displays |
| 11:20 |
Beyond The Crunch With Email MarketingAleks Szymanski, Chairman, Itineris |
| 11:50 |
Integrated We stand: Achieving Synergy of Offline and Digital MediaRoss Barnes, Head of Digital Media, Response One |
| 12:20 |
Developing Your Email Programme Through Segmentation & TargetingSimon Bowker, UK Managing Director, eCircle |
| 12:50 |
Lunch and networking |
| 13:40 |
Making Mobile Work For YouPaul Cox, CTO, Roundpoint |
| 14:10 |
Second Life – Open Your Mind and ListenDavid Sumray, Managing Consultant, PA Consulting |
| 14:40 |
Tea and table displays |
| 15:00 |
Panel Discussion B2B and B2CYour chance to ask our experts the questions you’ve always wanted to ask, and to give your views. |
| 15:45 |
The Other End of The Funnel – Using Digital to Build Relationships & Retain CustomersFrancesca Brosan, Chairman, Omobono |
| 16:15 |
Transformation: Media, Communications & Commerce – The future of MarketingAlan Moore, SMLXL |
| 17:00 |
Thank you and closePhilip Preston, CIM Regional Director, EoE and London |
